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Rise Of The Digital Platforms

While people are confined in their houses, practicing social distancing and isolation, they have turned to the digital platforms for support and solace. People are turning to social media for distraction, help, and deriving a sense of community.
Doctors have come together to form social media support groups to help spread awareness, combat the spread of misinformation, and also virtually treat patients in this situation.
Recreational digital applications (Tiktok, Smule, etc.) are among the most downloaded, according to global digital sales data.
With markets and grocery stores shut, people are naturally hunting for online shopping options to stock up on essentials.
Virtual learning modules are the need of the hour with all traditional learning methods off-limits.
Video conferencing and calling applications are in high demand, with essential meetings being held. For people stuck away from their families and friends, these applications and digital platforms are indeed working as lifesavers.

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